Abstract

This paper shows the results of design and implementation of a methodology that allowed to establish certain determining factors in adopting Web 2.0 by university students. For the construction of such methodology, the starting point was a review and comparison of already existing theories for the establishment of determining factors in adopting Web 2.0 in higher education environments. Also, some successful cases were reviewed regarding the application of the above-mentioned theories in higher-education institutions worldwide. Afterward, a methodological proposal was designed with a system of indicators based on three categories. Lastly, the developed methodology was implemented onto a sample of students in the systems engineering program of the Popular University of Cesar. As a result of this research work, the most influencing aspects in students were easy to use, flexibility, interaction capabilities, educational material availability, reinforcement given to classes, and usefulness of educational materials as distributed, particularly through Facebook and Wiki. Moreover, it was possible to evidence that there is a noticeable influence coming from the cultural environment, while the influences coming from other people was established as not significant.