Abstract

The main propose of this contribution is the identification of the contours of a possibly existent identity of Portuguese and Lusophone design. It was chosen to just analyze Portuguese and Brazilian design and from these two identities, extrapolate the Lusophone design identity. Similarities were sought between Portuguese and Brazilian product designs, according to the analyzed products. An analysis of design products was then made, focusing on countries with design production of great international appreciation so that it would be possible to differentiate against Portuguese and Lusophone design. The analyzed countries and regions, as a means of differentiation were Scandinavia, which include the Nordic countries, Italy and Germany. To conclude this research and reflect it in a practical component, two conceptual designs were developed. One of them concerns a refrigerator that intends to reflect the Portuguese design identity, without disregard to new options, both in terms of material and technology currently available. In a second conceptual project, it was chosen to design a sofa with a special focus on Lusophone features. The latter differs from similar products in its versatility, having as main function that of a sofa but including foot supports that may also be used as stools when the sofa is turned upside down for use as a table.